Account & settings
Team & roles
Invite people to your brand and manage their roles. Specialists are the AI personas that watch your store; Team is the human members.
Human team
Team (/settings/team) is where you manage the people who can access your brand and their roles.
Specialists (the AI personas)
Specialists (/team) is a separate, AI layer: the specialist personas watching your store, where each watcher routes to the one whose job it is. It sits over the watcher and command engine as a presentation layer, so alerts feel like they come from a media buyer, a CS lead or an inventory planner.
More in Account & settings
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